Winter 2007

Handy hardback memories

Boys And Girls: A Ladybird Book of Childhood

Ladybird Books, £20

Generations of children have grown up with Ladybird books. Between 1940 and 1980, 646 hardback titles were produced, each a handy size for little fingers, with clear text and vivid, realistic pictures. Boys And Girls: A Ladybird Book of Childhood (Ladybird Books, £20), is divided into themes such as ‘at home’ and ‘finding out’, and has work by more than twenty artists, including John Berry and Martin Aitchison (see Eye 52) plus short memoirs by Wayne Hemingway, comedian Rowland Rivron and others. Spread on right shows Berry’s The Policeman, 1962, and Danger Men, 1970, by F. Humphris. A disclaimer warns that ‘some of the activities described may not be suitable for the modern home.’

Clare Walters, writer, children’s author, London

First published in Eye no. 66 vol. 17 2007

Eye is the world’s most beautiful and collectable graphic design journal, published quarterly for professional designers, students and anyone interested in critical, informed writing about graphic design and visual culture. It is available from all good design bookshops and online at the Eye shop, where you can buy subscriptions and single issues.

EYE66