Opinion
Cakes in close-up
Can Mr Kipling’s upmarket redesign compete with own-brand cakes and tarts on the UK’s supermarket shelves? Critique by Rick Poynor
Irony is not enough
When design’s concerns form the content of an artist’s book, does ‘good design’ matter? Critique by Rick Poynor
Hoot your trap off (Web only)
The ad campaign for a satirical TV sitcom represents a new kind of subvertising. How cool is that? Critique by Rick Poynor
‘Type-only Penguins sell a million’ shock
Book design, Typography, Monitor
Penguin uses design to revitalise its back catalogue with Great Ideas and a revived Reference Library
Surfing or special effects? Design Inquiry
Agenda Summer masterclasses devoted to developing design basics are popular, but limited: after running a…
Second fiddle
Two high-profile fine art magazines treat themselves to typographic makeovers. Critique by Rick Poynor
If looks could save
Two new major campaigns show that women are still defined by their looks in ad land. Critique by Rick Poynor